Point Oravel at a domain. It crawls every page, builds a brand kit, and learns the business — then proposes topic pillars and a full slate of article briefs, each backed by real search data. No blank calendar. No guessing.
Every plan starts with a crawl. Oravel reads the actual pages — products, pricing, positioning — and distills them into a brand kit: what you sell, who buys it, how you talk. The pillars it proposes come from that, not from a generic industry playbook.
Each brief is a decision you can defend: target query, search intent, funnel stage, priority — and a written rationale for why it made the list. Volume and difficulty come from live keyword data, not a hunch.
Target: best payroll software for field crews
Why: High-intent comparison query two competitors rank for and you don't. Your time-tracking feature and public pricing give this piece a real shot at the click — and the citation.
Activate a plan and the approved briefs schedule themselves across the month — topped up automatically as each month rolls over. Pick a focus mode to steer the mix, then let the article engine draft each slot on schedule and hand it to publishing.
AI content strategy is included in every Oravel workspace.
Request early access